How to follow Trustpilot and simplify your HR processes to drive success globally

Shira Smolko

Here’s the scene: in just 14 a long time, you’ve grow to be an internationally recognised brand name. You run in 10 places across eight nations around the world, and you have more than doubled your headcount in the earlier 6 yrs on your own.

You’ve grown exponentially, but you’re still running your people today on programs you introduced on when the company was significantly smaller sized and you are urgently in need of an enhance.

You will need HR technological innovation that can do the job seamlessly throughout many territories and currencies.

Tech that’s flexible adequate to be configured any way you like, enabling you and your workforce to handle everything in-household as you head to an even larger period of time of growth.

This is exactly the challenge that confronted Trustpilot.

As Amalie Lange, Head of People today Operations and Programs at Trustpilot, explains: “With progress and expansion, we required to scale up our HR and Folks program.

“We wanted a place not only to retail outlet all of our increasing information, but also to automate and streamline our procedures globally.”

In this article, we converse about the difficulties that Trustpilot experienced with its HR procedures, how technological innovation proved to be a fruitful resolution, and what your organization can do to observe go well with.

Here’s what we cover:

What is Trustpilot and what was its obstacle?

Started in Denmark in 2007 by present-day CEO Peter Holten Mühlmann, Trustpilot grew at lightning-rapidly velocity to become one of the most significant evaluate web-sites on the online.

By 2013, it experienced offices in New York and London. And by 2014, all around 325 staff worked for the organization.

Above the study course of the decade, Trustpilot attracted millions of bucks in funding from a large array of traders, and received valuable contracts with the likes of Fb and Google.

By 2021, it was receiving in surplus of one million reviews for each thirty day period and a final decision was created to float on the London Stock Exchange.

As of now, the business has a lot more than 700 customers of workers, symbolizing more than 40 nationalities.

As a growing world-wide firm, nevertheless, Trustpilot desired to function each globally and locally from 1 one protected method of document.

It experienced to be price helpful, intuitive, versatile and ready to function seamlessly across multiple places of work all over the earth.

It also necessary to integrate its former HR information, together with headcount, staff time, reporting, onboarding and offboarding – all of which experienced been handled manually in the previous.

Amalie says: “It took 6 hrs a month to manually make reports for the company’s vice presidents.”

The job of technology

Enter cloud HR.

A solitary world cloud HR and Individuals method enabled Trustpilot to seamlessly align its HR processes into a single uncomplicated-to-use platform aligned globally and regionally

It employed automatic workflows to cost-free up their HR team’s time and interactive configurable self-provider dashboards to allow for much better reporting and organization choice-producing.

This gave Trustpilot complete visibility in excess of its world-wide workforce throughout all markets.

It allowed the enterprise to make HR processes reliable globally, with reporting quicker and a lot easier than ever in advance of.

Amalie suggests: “Our studies are mechanically generated and shipped each individual thirty day period, conserving almost 1 working day a month on reporting by itself.”

A single of the crucial added benefits of a centralised method is that it permitted Trustpilot to build a one, steady onboarding programme with international achieve.

Earlier, onboarding had relied on the HR and Individuals workforce sending tailor made email messages to each new joiner, that means the ordinary time to onboard a new joiner was around 90 minutes.

Now, with a number of people procedures automatic, it normally takes just 30 minutes.

With 170 individuals signing up for Trustpilot in the 1st four months of 2021, which is a full of 10,000 several hours saved.

In the earlier, new joiners experienced diverse ordeals based on which business they joined. Some were given organization products, when for many others welcome email messages did not often arrive on time.

Now every single new joiner will get despatched by using automatic workflows:

  • A welcome electronic mail – always on time
  • A welcome online video
  • A enterprise handbook
  • Starter FAQs
  • HR policies
  • A personalised onboarding prepare.

This signifies staff members globally get a dependable onboarding experience, no issue wherever they’re primarily based – and it’s all sent routinely.

On working day a person, the system routinely reminds the manager to appoint a buddy, and flags IT to source the new starter with the required devices, supporting to produce the very same large regular of onboarding each individual time.

What is much more, every single piece of conversation a new joiner receives can be personalised, to add to the working experience.

This is primarily important to companies that are frequently growing into new regions, like Trustpilot.

Howdy automatic HR

It is not just onboarding that is been sped up and simplified globally, due to the automation capabilities of a cloud HR program.

Trustpilot has streamlined other HR procedures as well, with details straight away visible to assist conclusion-earning, like probation periods, work anniversaries, and pay – from salaries and on-target earnings, to commissions and bonuses.

Customisation has also enabled Trustpilot to deliver its personnel a personalised knowledge, personalized to their needs.

“One of the most amazing components,” suggests Amalie, “is the potential to customise it and increase workflows relying on the business require and location.”

And Trustpilot has started to use its technique to acquire and analyse data.

For occasion, the company is now exploring how its employees would like to return to the office, with the system enabling for productive knowledge-accumulating as a result of surveys with customised fields and formulas.

In the meantime, automation has streamlined processes, Amalie explains: “[It] allows us to customise so substantially in phrases of the workflows and procedures we can automate. And that would make our life so a great deal much easier.”

A one cloud HR procedure: Enabling international development

Trustpilot is hurtling into the upcoming stage of its worldwide growth – and no a person is savoring the advantages far more than the HR and People today crew.

Amalie claims: “Now we have the full job architecture library in Sage Men and women, we can use as an inner benchmark throughout all our worldwide workplaces.

“That would have in no way been probable with no Sage People today.”

Paying considerably less time on admin has enabled Trustpilot’s HR and People today staff to aim on much more strategic initiatives.

From streamlining procedures to giving superior worker activities, they now participate in a crucial position in Trustpilot’s world wide enlargement.

As Amalie puts it: “We expend a lot more time on beneficial insights now and emphasis additional on strategic workforce setting up – things that include worth to the small business.

“[Having the right cloud HR system] has aided our organisation mature as we develop, and we are not finished yet. We know that with the multi-functionality and the limitless customisation of the software program, we can adapt, grow and try new things.”

How to permit your expansion ambitions with HR tech

Are you on the lookout to grow your company globally, just like Trustpilot?

It’s essential to pick out a really extensible, flexible and configurable HR and Folks system that can develop and scale with you.

While we have coated rather a few of these currently, here’s five areas to look at when it arrives to deciding on an HR and Persons process to aid international expansion:

  1. Flexibility: Glance for a procedure that’s highly adaptable so you can regulate a number of languages, and seamlessly adapt to nearby variants on plan and compliance, for example.
  2. Automation: Pick application that can automate procedures throughout spots, so the company can scale promptly and quickly, enabling your HR workforce to concentrate on a lot more strategic jobs.
  3. A person single supply of truth of the matter: Take care of local compliance with automated coverage updates from just one central method.
  4. In depth reporting: Harness the electricity of your men and women info to make swift, knowledgeable and actionable decisions, at a community and world-wide level.
  5. Digital personnel experiences: Select a procedure that can develop regular entire world-course staff encounters, no issue the place employees are based, with a electronic practical experience that drives productivity and retention.

If you can bring on board an HR and People today method that handles these five areas, you are going to have established your HR staff and organisation up nicely to attain worldwide accomplishment.

Acquire a self-guided interactive tour of Sage Individuals to see how it can push worldwide expansion today, or read Trustpilot’s entire achievements tale to discover more.

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